Senior User Acquisition Manager
We are looking for a Senior User Acquisition Manager to set up and optimize advertising accounts and campaigns from scratch. In this role, you will work with analytics, tracking, creative production, and technical setups to support effective advertising campaign launches. The Product: A subscription-based product in the people search / OSINT niche, focused on Tier-1 markets.
Remote Full-Time | User Acquisition
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job description
WHAT YOU’LL DO:
- Launch and scaling of campaigns "from scratch": Setting up advertising accounts, analytics systems (GTM, Pixels, Conversion API, GA4), and launching targeted/contextual advertising in Google Ads, Meta Ads, and TikTok Ads for new products.
- Creation of technical specifications: Formulating clear technical specifications for designers, developers, and copywriters to develop conversion-focused creatives and promotional materials.
- End-to-end analytics and optimization: Continuous monitoring and in-depth analysis of key marketing funnel metrics (CTR, CPC, CPA, CR, LTV, ROAS) to improve launch performance.
- Testing new traffic channels: Researching and launching additional audience acquisition sources (Bing Ads, Telegram Ads, Twitter Ads) to expand reach.
- Autonomous project management: Full control over the advertising budget, implementation of a "get things done" approach, and ensuring consistent KPI achievement.
WHAT WE EXPECT FROM YOU:
- Experience setting up accounts and campaigns from scratch.
- Skills in setting up Google Tag Manager, TikTok Pixel, Meta Pixel and Conversion API.
- Deep understanding of Google Analytics and other analytics services.
- Experience creating advertising creatives for effective advertising campaign launches.
- Ability to create high-quality technical specifications for designers, developers and copywriters.
- Understanding of the marketing funnel and the main metrics (CTR, IR, CPC, CPA, CR, LTV, ROAS).
- Nice to have:
- Experience with Google Ads, Meta Ads, TikTok Ads (Search / Display / PMax).
- Experience with Bing Ads, Telegram Ads, Twitter Ads.
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YOUR JOURNEY WITH US:
- Step 1: Pre-screen.
- Step 2: Interview.
- Step 3: Reference check.
- Step 4: Job Offer!
WHAT WE OFFER:
- 28 business days of paid off.
- Flexible hours and the possibility to work remotely.
- Medical insurance and mental health care.
- Compensation for courses, trainings.
- English classes and speaking clubs.
- Internal library, educational events.
- Outstanding corporate parties, teambuildings.
WHAT WE OFFER:
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