PR Specialist (part time)
- We are looking for a PR Specialist for Eated. It is a mobile app designed to help users build healthy eating habits without counting calories or following strict restrictions. We use a simple hand and plate method to teach people how to intuitively balance their meals, rather than obsessing over numbers.
- Our main goal is to make healthy eating easy, accessible, and natural.
- To put it simply - Eated is your food coach in your pocket.
Remote Part-Time | PR
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job description
Your responsibilities will be:
- Launch and implement PR campaigns to increase Eated's visibility in the U.S. and Canada.
- Build relationships with journalists and editors in top English-language media outlets.
- Promote founders as thought leaders in the healthy eating and preventive healthcare space.
- Prepare news hooks, articles, press releases, and case studies to generate media coverage.
- Work with media analytics - evaluate the effectiveness of PR campaigns based on impact metrics.
- Track trends and competitors - monitor media discussions to determine how Eated can become part of the conversation.
- Organize speaking opportunities at conferences, podcasts, and media events.
- Closely collaborate with marketing - align PR activities with advertising campaigns.
- Work with influencers and thought leaders - establish partnerships and placements in niche communities.
- Act fast, analyze, and improve - we value results over the process.
WHAT WE’RE LOOKING FOR:
- 2+ years of experience in PR / Media Outreach.
- Contacts in U.S. / Canadian media or experience working with them.
- English proficiency C1+ - communication with journalists, editors, and partners.
- Experience in creating news hooks, articles, press releases, and media comments.
- Analytical mindset - ability to evaluate the effectiveness of PR campaigns not just by publications but also by business metrics.
- Ability to perform high-quality outreach and pitch to targeted media and influencers.
- Independence and proactiveness—we need someone who doesn’t wait for tasks but actively forms and executes the PR strategy.
- Experience in the health & wellness niche (nice to have).
- Familiarity with PR tools (Muck Rack, Cision, Meltwater) (nice to have).
- Experience launching international PR campaigns (nice to have).
- Contacts among English-speaking influencers in the health, nutrition, or tech sectors (nice to have).
Do you want to know some details about this position?
Kate will help!more details
WHAT WE OFFER:
- 28 business days of paid off
- Flexible hours and the possibility to work remotely
- Medical insurance and mental health care
- Compensation for courses, trainings
- English classes and speaking clubs
- Internal library, educational events
- Outstanding corporate parties, teambuildings
WHAT WE OFFER:
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