Middle User Acquisition Manager
We are looking for a User Acquisition Manager to lead the growth and user acquisition strategy for a new B2C mental health product with a subscription model in our partner company Inspirio! Join a great team, where everyone is a pro and can do much more than just a list of responsibilities. You are the first marketing person in the team, giving you the opportunity to start marketing from scratch. Success in meeting personal KPIs could lead to a leadership role within the marketing department.
Remote Full-time
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job description
WHAT YOU’LL DO
- Planning, launch and optimization of advertising campaigns on the Meta Ads platform.
- Efficient budget management: you’ll be responsible for reaching marketing and business goals via effective budget allocation and the pace at which we will scale.
- Monitoring not only key marketing metrics but a thorough analysis of funnel conversions and optimization of marketing strategy based on this data
- Analyze competitors and the market - monitor their funnels and ad strategies
- Compliance management: you will oversee the performance of advertising accounts, ensure compliance with platform policies, and maintain communication with advertising partners.
- Setting up processes and operations from scratch: campaign setup, ad testing, ad scaling, etc.
- Collaboration with designer, creative marketing manager, product manager: together with the team, you will develop new creatives, test their effectiveness, analyze results, and generate ideas to attract new users and optimize marketing funnel.
- Participation in creative brainstorms, generation of new ideas and hypothesis
WHAT WE EXPECT FROM YOU
- Experience as a User Acquisition Manager for 2+ years in product IT companies.
- Experience with web2app/web2web funnels and subscription products is a must
- Have proven record of successful marketing budget scaling within business target metrics
- Experience in Tier-1 English-speaking markets
- Experience in launching product marketing and building marketing processed from scratch will be a huge plus
- Data driven approach
- English proficiency at Intermediate level or higher
- Ambition and a desire to bring your initiatives to life
- You are a self-starter - you will be the first full-time user acquisitor in team, so you must drive the marketing and lead the way
Do you want to know some details about this position?
Anastasiia will help!more details
How it works:
- Stage 1: pre-screen with a recruiter.
- Stage 2: interview.
- Stage 3: test task
- Stage 4: final interview(optional)
- Stage 5: reference check.
- Stage 6: job offer!
WHAT WE OFFER:
- We are sure that recovery is very important, so we have 28 business days of paid off;
- Completely remote and flexible work schedule, but we have offices and coworking, where you can work;
- Everyone in our team has the opportunity to grow quickly both horizontally and vertically, because we have a cyclical product process;
- Gifts are our weakness and we give them for all possible reasons;
- Health insurance;
- We have compensation for training and profile conferences because we are about educational enthusiasm;
- We adore the sharing of knowledge and hold regular educational events.
WHAT WE OFFER:
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