Middle ASO Specialist

  • We are looking for a Middle ASO Specialist for our partner company Inspirio! Join a great team, where everyone is a pro and can do much more than just a list of responsibilities.
 
  • The company develops and promotes its own web products and mobile applications in the fields of health & fitness, mental health, productivity, finances, and utilities. We love speed in all its forms, which is why being fast and efficient in all processes is one of our greatest advantages.

Remote Full-Time | ASO
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job description

WHAT YOU’LL DO

  • Market & competitor analysis.
  • Develop, manage, and execute strategies to grow the apps.
  • Implement creative app promotion strategies with a focus on performance analysis and optimization.
  • Optimization of visual and textual metadata, including localization.
  • Work with incentive/motivated traffic to grow the positions of the apps.
  • Conversion rates improvements & funnel optimisation.
  • Develop, manage, and conduct A/B tests, custom product pages, and in-app events.
  • Initiate experiments to improve the app's efficiency.
  • Research and implementation of different app promotion methods.
  • Work with ratings and reviews to improve the efficiency of the app.
  • Cooperation with product/design/development teams in order to maximize the efficiency of the app.
  • Managing and scaling Apple Search Ads (ASA) campaigns.
  • Track, analyze, and assess the effectiveness of ASO trends.

WHAT WE EXPECT FROM YOU

  • At least 2 years of experience as an ASO specialist.
  • English (Upper-Intermediate and higher).
  • Understanding of ASO best practices and trends.
  • Strong knowledge of algorithms and optimization approaches.
  • Knowledge of indexing approaches in the App Store and Google Play.
  • Knowledge of keyword research & app localization.
  • Proven track record of growing apps with subscriptions or in-app purchases on the App Store and Google Play.
  • Expertise in visual ASO and proficiency in A/B testing.
  • Analytical skills & ability to make sense of data.
  • Precise understanding of ASO tools and MMP.
  • Experience in how to improve ratings & reviews on App Store & Google Play.
  • Skilled in optimizing Apple Search Ads for performance.
  • Experience with incentive traffic experiments is an advantage.

Do you want to know some details about this position?

Kate will help!
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HOW IT WORKS

  • Stage 1: pre-screen with a recruiter.
  • Stage 2: interview.
  • Stage 3: test task (optional).
  • Stage 4: reference check.
  • Stage 5: job offer!

A trial period for this position is 3 months, during which we will get used to working together.

WHAT WE OFFER:
  • We are sure that recovery is very important, so we have 28 business days of paid off;;
  • Completely remote and flexible work schedule, but we have offices and coworking, where you can work;
  • Everyone in our team has the opportunity to grow quickly both horizontally and vertically, because we have a cyclical product process;
  • Gifts are our weakness, and we give them for all possible reasons;
  • Of course, we have health insurance;
  • We have compensation for training and profile conferences because we are about educational enthusiasm;
  • We adore the sharing of knowledge and hold regular educational events.

WHAT WE OFFER:

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