Media Buyer / Mobile Apps, Facebook Ads
We're growing fast and currently looking for a Media Buyer to join our partner company, Inspirio! We minimize bureaucracy and maximize speed: we have a clear process, a strong team, and ambitious goals. If you're all about results, experiments, and scaling, let's grow together! Love testing and looking for profitable traffic opportunities? Ready to be responsible for campaign budgets and results? Then you're the perfect match for us! Join us - it's going to be hot!
Remote Full-time
job description
WHAT YOU’LL DO:
- Launch and manage Facebook ad campaigns for mobile apps (iOS/Android, Tier-1 markets)
- Test creatives (visuals, copy, formats) and marketing hypotheses
- Monitor key metrics (CPI, ROAS, LTV, etc.) and optimize campaigns accordingly
- Run structured A/B tests to validate ideas and improve performance
- Research competitors, trends, and user behavior to refine strategy
- Work closely with product and design teams to align ads with user acquisition goals
- Develop and optimize campaigns for web2app conversion, driving users from web platforms to mobile apps
- Analyze and improve the user journey from web to app, ensuring smooth transitions and optimized conversion rates
WHAT WE EXPECT FROM YOU:
- 1+ years of hands-on experience managing Facebook (Meta) Ads campaigns, ideally in the mobile apps space
- Proven track record with web2app conversion - driving users from web platforms to mobile apps
- Experience managing monthly ad spend budgets of $50K+
- Strong understanding of user acquisition funnels and mobile performance marketing metrics
- Proficiency with Meta Ads Manager, Power Editor, and attribution tools (e.g., AppsFlyer, Adjust)
- Experience designing and executing A/B tests — from test structuring to results interpretation
- Strong analytical skills — able to work with key metrics (CPI, ROAS, LTV, Retention, etc.)
- Highly organized with the ability to manage multiple campaigns simultaneously
- Will be a Plus: Experience with highly competitive niches (e.g., Entertainment, Health & Fitness, AI niche, etc.)
- Ability to use AI tools (ChatGPT, Claude, etc.) for generating ad creatives
Do you want to know some details about this position?
Anastasiia will help!more details
HOW IT WORKS:
- Stage 1: Pre-screen with a recruiter.
- Stage 2: Interview.
- Stage 3: Test Task (optional).
- Stage 4: Final interview
- Stage 5: Reference check.
- Stage 6: Job offer!
A trial period for this position – 3 months, during which we will get used to and work together.
WHAT WE OFFER:
- 28 business days of paid off
- Flexible hours and the possibility to work remotely
- Medical insurance and mental health care
- Compensation for courses, trainings
- English classes and speaking clubs
- Internal library, educational events
- Outstanding corporate parties, teambuildings
WHAT WE OFFER:
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