Creative Marketing Manager
- We are looking for a Creative Marketing Manager for Eated. It is a mobile app designed to help users build healthy eating habits without counting calories or following strict restrictions. We use a simple hand and plate method to teach people how to intuitively balance their meals, rather than obsessing over numbers.
- Our main goal is to make healthy eating easy, accessible, and natural.
- To put it simply - Eated is your food coach in your pocket.
Remote Full-Time | Marketing
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job description
Your responsibilities will be:
- Generating new ad creative ideas - testing what resonates with the audience.
- Testing AI tools to enhance creative performance and efficiency.
- Analyzing marketing funnels and competitor creatives (both direct and indirect) across different traffic channels. Based on this, you’ll create clear briefs for the design team.
- Deeply understanding our audience—their pain points, triggers, and needs (working closely with co-founders and analytics).
- Proposing hypotheses, prioritizing them, and running tests with the team. You'll also be responsible for launching and analyzing A/B tests - understanding what works and what needs improvement.
- Optimizing creatives using data - if something doesn’t work, we change our approach rather than just designing “pretty pictures.”
- Evaluating performance based on CTR, CPA, ROAS, Retention - not just by thinking, “this looks nice.”
- Moving fast, analyzing, and improving - we care about results, not process for the sake of process.
WHAT WE’RE LOOKING FOR:
- 2+ years of experience in Creative / Performance Marketing.
- Ability to analyze competitors quickly and adapt successful strategies for our audience.
- Proven experience in creating effective ad creatives for social media platforms (Meta, TikTok, YouTube, Snapchat).
- Critical thinking and an analytical approach—creatives should drive results, not just look good.
- Data-driven mindset - you should understand and interpret key metrics (CTR, CVR, CPI, etc.) to optimize campaigns.
- Independence and initiative - no one will dictate what to do; we expect you to generate ideas and solutions yourself.
- English level B2+ - we operate in the U.S. market.
- Experience in mobile marketing (nice to have).
- Background in product companies or startups (nice to have).
- Knowledge of performance marketing or growth marketing (nice to have).
- Experience working with AI tools for creative analysis and generation (MidJourney, RunwayML, etc.) (nice to have).
- Ability to work with video creatives and an understanding of trends in TikTok, Instagram, YouTube Ads (nice to have).
- Basic copywriting skills - the ability to write compelling headlines and ad copy (nice to have).
Do you want to know some details about this position?
Kate will help!more details
WHAT WE OFFER:
- 28 business days of paid off
- Flexible hours and the possibility to work remotely
- Medical insurance and mental health care
- Compensation for courses, trainings
- English classes and speaking clubs
- Internal library, educational events
- Outstanding corporate parties, teambuildings
WHAT WE OFFER:
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